Beef Cakes, Barbells, and Body Standards
Editorial Design · Feature Story Layout
Role: Art Director & Editorial Designer | Tools: InDesign, Photoshop | Year 2025
Brief
Design a feature for SCene Magazine exploring body standards through the lens of gym culture. The goal was to produce a layout that feels powerful, raw, and readable all while balancing oversized type with documentary imagery.
Process
Moodboard
Photography (Credit to Pili Marco)
Final Spreads
Reflection
BB & BS sharpened my editorial instincts: controlling pace with grid, scaling type for impact without losing clarity, and pairing portraiture with aggressive typographic rhythm. The result balances attitude and accessibility for long-form reading.